THE TABLE EXPERIENCE

A multi-sensorial eating experience created for San Pellegrino

The Table Experience is the new format presented by San Pellegrino during the 2018 edition of Identità Golose (Gluttonous Identities) which for the first time enabled those attending the conference to become involved in a multi-sensorial experience.

We provided the art direction for the audio-video content created by YAM112003: the animation of a table, an immersive video installation featuring details of dish preparation, images of ingredients and moments that show the young Chef Edoardo Fumagalli at work, combined with an exclusive live food tasting of food created by the chef washed down with a glass of San Pellegrino water.

WHAT
Multimedia environment
WHEN
2018
WHERE
Identità Golose 2018, Milano
FOR WHOM
YAM112003
WHAT WE DID

Art direction

WITH WHOM

YAM112003 - Project
Karmachina - Art direction

Ph: YAM112003